In the war over whose advertising might be less misleading, Comcast Corp. is beating DirecTV Group. The two have been engaged in a court battle where they have charged each other with false ...

After hiring Chris Farley after death, the people over at Landline TV (more internet video funny guys—as if we didn’t have enough) predicted who DirecTV may hire for their next commercials: “After ...

Time Warner Cable said Thursday that DirecTV has agreed not to run ads saying that the MSO's customers in New York won't be able to watch the New York Giants-Washington Redskins game Dec. 30. By Paul ...

NEW YORK (AP) — Shy bladder sufferers want DirecTV to stop airing a television ad where a “painfully awkward” actor Rob Lowe says that he can’t urinate in public. The satellite TV company suggests its ...

NEW YORK — News Corp. is laying the groundwork for a stepped-up marketing assault for its new DBS platform DirecTV. Company on Thursday tapped Gotham-based ad agency BBDO to spearhead a planned $115 ...

We giggled when Christopher Lloyd talked about the future of DirecTV for a commercial spot. We laughed when Kathy Bates and William Shatner joined the fray. We ogled Baywatch-era Pam Anderson tout the ...

DIRECTV and NCC Media, repping America’s cable operators, announced the formation of a partnership that will allow for one-stop access to locally place ads on a wide selection of networks in the vast ...

NEW YORK—DirecTV Advertising is bringing programmatic ad sales capabilities to its linear satellite inventory in a move that it said will provide advertisers to increased inventory, scale and untapped ...

NEW YORK--(BUSINESS WIRE)--DIRECTV Advertising and Yahoo today announced a strategic partnership to unlock new value for advertisers across linear TV and digital. Against the backdrop of an ...

DirecTV is continuing to add services to its recently launched Genre Packs. Those additions include the launch of the popular streaming service Max Basic with Ads on its recently created ...