Netflix’s plan to spend $72bn to acquire Warner Bros Discovery’s studio and streaming assets has created a ripple across the ...

Matthew is the Apps and Games Editor at Android Police. He's been gaming since his first taste of a TI-99 at four years old. Matthew has been an Android user since the HTC Hero and has covered ...

Netflix is introducing a new advertising system which employs generative AI, and they could get invasive. The plan is to improve ad relevance by using AI to offer experiences that are more useful to ...

The contrast is sharp: Netflix brings scale and product polish but little ad legacy. Paramount brings deep ad sales ...

Netflix has been an outperforming non-AI tech stock this year, highlighting persistent market optimism over its organic strategy in streaming. This is corroborated by Netflix's differentiated strategy ...

The best thing about starting from zero is that practically any growth feels like a lot. Which partly explains why Netflix’s less-than-three-year-old advertising business always seems to be expanding ...

This is read by an automated voice. Please report any issues or inconsistencies here. Netflix on Wednesday touted a surge in popularity for its low-cost streaming plan with ads as it looks to tap into ...

Q3 revenue expected to see fastest growth in over four years Popular shows like "KPop Demon Hunters" drive engagement Investors look for clarity on ad, gaming push Oct 20 (Reuters) - Netflix's (NFLX.O ...

Netflix has good reasons to grow its advertising business. Early indicators suggest that it’s moving in the right direction. Still, there are risks involved for the streaming giant. 10 stocks we like ...

Netflix’s NFLX advertising business has been gaining momentum with the launch of its proprietary in-house ad-tech platform, the Netflix Ads Suite. This supply-side platform offers advertisers greater ...