The creative mind behind the head-turning Old Spice advertising campaign just joined the Google Creative Lab. Wieden + Kennedy’s Iain Tait is leaving his executive creative director gig behind ...

Old Spice might not be a company you associate with cutting edge technology, but in a new series of commercials, it seems to be pondering some of the nuances of human-robot interactions. The basic ...

We’re not sure whether this awkward robot is meant to parody our strange fascination with robotics or if he’s simply Old Spice’s next try at a viral advertising hit.

How do you get the attention of the hordes of young men who watch live streams of video games on Twitch? If you’re Old Spice, you try a goofy marketing stunt. The men’s grooming brand — best ...

Old Spice just gave you the bestest Christmas present you totally didn't even know you wanted: DevastatingExplosions.com.A simple click on the homepage plunger releases a Flash storm of random ...

The Old Spice Guy has won his hunk-off with Fabio. Former football player Isaiah Mustafa has been lead spokesman for the Procter & Gamble Co. brand of men's body washes and deodorants for nearly ...

Old Spice's new viral sensation ad featuring moms singing sad songs about their sons growing up will either have you hitting "retweet" right away, or calling your therapist. The ad, which has ...

Terry Crews may be known for button-popping pectoral flexes and window-shattering screams in his Old Spice commercials, but there's more to the 44-year-old actor and former NFL linebacker than ...