The Old Spice Shower Gel offers a 2 in 1 formula, for hair and body – to suit the UAE men’s busy schedule. Simply lather up, to drop dirt and odor and kickstart the day.

Both the Gillette and Old Spice commercial ads use their long standing credibility to draw on idealized versions of classed heterosexual masculinity to sell their body wash products.

A few months ago, seeing an ‘Old Spice’ shower gel at a guy’s house might have indicated that he was a little traditional or a little too influenced by his ‘Father’, but now it has ...

With deadpan delivery, a shirtless Mustafa extols the virtues of Old Spice shower gel as he walks in an uninterrupted take from his bathroom onto a sailboat and then a white horse, offering women ...

As the No.1 selling anti-perspirant/deodorant stick and body wash brand with guys, Old Spice is offering bar soap users the opportunity to bring their favorite Old Spice scents into the shower and ...

Their shower gel is accompanied by the slogan "The original. If your grandfather hadn't worn it, you wouldn't exist." And whether you want to smell like Old Spice or not doesn't matter.

If Old Spice's spots drove more men to the shaving section of the local drugstore, some of those extra men will have plumped for Edge.