Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product ...

Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Deirdre McCloskey’s review of “Power and Progress” by Daron Acemoglu and Simon Johnson (Books, June 17) reminds me that there are two types of economists: those who believe that markets work except ...

Emerging markets and developed markets seem to be converging this year, as the characteristics which separate them have become more blurred, according to Raheel Altaf, manager of the Artemis SmartGARP ...