Global Variable Data Printing (VDP) Market to Reach $26.8 Billion by 2030 In the changed post COVID-19 business landscape, the global market for Variable Data Printing (VDP) estimated at US$11.5 ...

BY MARK SMITH Technology Editor Even as variable data printing (VDP) capabilities perennially failed to become the next big thing in the industry as a whole, the original business model for ...

A number of the printer’s clients “have a tendency to do more variable data printing and more targeted direct marketing using that variable data,” he says. At its lowest level, Milner says, variable ...

The global variable data printing market is segmented into numerous segments, including segmentation by composition, printing technology, label type, end user, and region.