A points program that exists primarily to discount purchases is not a loyalty program. It is a slow-motion surrender of ...

With today’s shoppers expecting relevance, recognition and immediacy as a minimum standard, loyalty programs are undergoing a ...

Forbes contributors publish independent expert analyses and insights. Jenn covers retail, customer loyalty and behavior, CX and CRM. It’s reported that just 3% of parents change their baby’s name ...

Question of the day: How do you navigate the world of loyalty programs, reward systems, membership programs and subscriptions? How can you choose (besides a coin toss)? Is there even any significant ...

point.me, the leading rewards travel search platform, independently evaluated 59 global airline loyalty programs across eight categories, from redemption rates to customer service. Backed by 22M+ ...

DUBLIN--(BUSINESS WIRE)--The "Brazil Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...

DUBLIN--(BUSINESS WIRE)--The "Japan Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, ...

On paper, airline loyalty programs look simple. Sign up for free, earn miles when you fly,... The post How Airline Loyalty Programs Hook You Long Before You Realize It appeared first on The Daily Dive ...