Apple is said to be considering making a television set, over a decade after it abandoned that idea in favor of creating the Apple TV set top box. It's one of the famous Steve Jobs stories, a claim ...

A Steve Jobs quote once inspired a years-long fascination with the idea of Apple building a TV set. The product never came to fruition, but the dream lives on, stoked by a new Mark Gurman rumor that ...

Between around 2009 and 2011, it was repeatedly rumored that Apple would be releasing a TV, but that obviously never happened. Now, a decade-and-a-half later, Bloomberg's Mark Gurman says the idea is ...

The TV business isn’t just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset. Over the past few years, TV makers have seen rising ...

For several years back in the late 2000s and early 2010s, there were persistent rumors that Apple was making its own TV set (mostly stemming from analyst Gene Munster). It made sense after all—at the ...

The Apple TV 4K set-top box is the most expensive one you can get, but it's also the best for its range of features and its ease of use — once you know how to get the most out of it. Apple TV 4K plugs ...