Most organizations spend approximately 1-4% of their marketing budget on translation and localization services, depending on the size of the company and its scope of global operations. That percentage ...

More than 2 Billion World Cup-related searches have been made since the event started on June 12. The opening game scored record ratings for ESPN, outpacing every other Cup dating back to 1930. Here ...

Catch up on select AI news and developments from the past week or so: OpenAI launches app store inside ChatGPT, challenging Apple and Google. OpenAI unveiled a built-in app ecosystem for ChatGPT, ...

In the previous article, we described how SaaS and recurring revenue growth does not operate within the traditional marketing funnel, but a more complex, bow-tie model. The Bow Tie model is depicted ...

Catch up on select AI news and developments from the past week or so: Yelp expands AI features to make local discovery more conversational, visual, and seamless. Yelp's fall product release introduces ...

Catch up on select AI news and developments from the past week or so: Adobe and Google Cloud expand creative AI to bring Gemini, Veo, and Imagen into Adobe apps. Adobe and Google Cloud announced a ...

Learn how CMOs and marketing leaders can integrate compliance into marketing campaigns to reduce risk, streamline reviews, ...

Most CMOs say they are now using AI tools at least weekly for a range of job-related tasks, including to generate copy, find useful information, and challenge their thinking, according to recent ...

Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.

More than one in five marketers say their role has 10 more core responsibilities, according to a recent survey.

Unlocking the nuances of the human brain in relation to marketing is a fascinating area of study. Nancy Harhut joins us to talk psychology, behavioral sciences, questionable experiments, and how these ...

Discover how design systems reduce duplication, strengthen brand integrity, and empower global teams to build faster with ...