This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

See what the report actually reveals about PMax delivery, attribution, and asset performance – plus where the data still ...

That’s a strong number in today’s TV environment, for sure, and since the Oscars also still pull in lots of premium ...

Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...

Google added native location targeting controls to Demand Gen campaigns, giving advertisers more precise geo-targeting.

Apple knows that search is the most common way to find and download apps in the App Store. So in 2026, it’s going to inject even more ads into those results. Right now ads appear at the top, pushing ...

Meta has officially announced advertising on WhatsApp, marking a significant shift for the messaging platform after years of ...

YouTube's incognito mode takes away Premium perks and all regular YouTube features. This trick lets you watch privately, ...

Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...

Rising television ad costs are leading brands to use six-second spots, prompting questions about the sustainability of ...

From AI search and commerce media to measurement and consolidation, we share the seven trends that will shape marcoms over ...