McDonald's has outlets in over 100 countries, so we took a look into the global chain's affectionate nicknames, some of which ...

Effie Worldwide has released the 2024 Effie Index® (effieindex.com), the 14th edition of the annual global ranking that celebrates the most effective marketing around the world. Drawing from finalist ...

McDonald's fries are more than a side. Discover the science, secrets, and sizzle behind your favorite golden snack.

As leaders from tech, marketing and entertainment convene for Cannes Lions, THR toasts the brand leaders finding innovative ...

The global advertising market faces a downgrade in growth forecasts as trade tensions and sector budget cuts challenge major ...

Key sectors such as retail (-6.1%) and automotive (-4.0%) are set to cut ad spend this year, while ad spend growth across ...

U.S. ad market prospects have been cut by half a point by WARC, as its global growth forecasts for advertising spend have ...

Several reports over the past two weeks have shed light on the ongoing human rights issue of Uyghur forced labor and its impact on global supply chains. The most recent report was published on ...

At the start of 2025, NASCAR faced a blow it hadn’t seen coming. The post NASCAR Ropes In McDonald’s $32 Billion Rival After They Abandoned Iconic Street Race for Good appeared first on ...

Tapcheck , today announced that it has achieved Workday Certified Integration status. As a Workday Innovation Partner, Tapcheck offers customers seamless integration between Workday Human Capital ...

Kingpins has wrapped up its 2025 event in China drawing more than 600 visitors, with a focus on innovation and sustainability ...

Despite WARC’s projected 4.0 per cent cut in automotive advertising spend this year (an improvement on the 7.3 per cent originally projected in March), the sector should rebound next year with a 7.5 ...