As leaders from tech, marketing and entertainment convene for Cannes Lions, THR toasts the brand leaders finding innovative ...

Fast-food restaurant giant McDonald's resolved a four-year legal battle with The Weather Channel owner Byron Allen over ...

McDonald's fries are more than a side. Discover the science, secrets, and sizzle behind your favorite golden snack.

McDonald's has outlets in over 100 countries, so we took a look into the global chain's affectionate nicknames, some of which ...

Key sectors such as retail (-6.1%) and automotive (-4.0%) are set to cut ad spend this year, while ad spend growth across ...

Several reports over the past two weeks have shed light on the ongoing human rights issue of Uyghur forced labor and its impact on global supply chains. The most recent report was published on ...

At the start of 2025, NASCAR faced a blow it hadn’t seen coming. The post NASCAR Ropes In McDonald’s $32 Billion Rival After They Abandoned Iconic Street Race for Good appeared first on ...

Despite WARC’s projected 4.0 per cent cut in automotive advertising spend this year (an improvement on the 7.3 per cent originally projected in March), the sector should rebound next year with a 7.5 ...

U.S. ad market prospects have been cut by half a point by WARC, as its global growth forecasts for advertising spend have ...

Eight months in, Hill has changed leadership structures and brought in new hires. At the same time, several long-time ...

Two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun—this iconic jingle describes fast ...

Effie Worldwide has released the 2024 Effie Index, the 14th edition of the annual global ranking that celebrates the most ...