Organic link building—natural link building—occurs when external websites voluntarily link to your content because they genuinely value what you've created. Unlike paid or arranged backlinks, these ...

Typography is a captivating art form that can subtly yet profoundly influence how we interpret and interact with the written word. From elegant serifs to sleek sans-serifs, different fonts' styles, ...

Seeing businesses waste their time and money on banners that nobody clicks hurts me. It’s like watching someone flush cash down the toilet. Banner size is essential. This isn’t just some tedious ...

Imagine a world where your marketing efforts could reach the hands of your target audience directly. No digital distractions, no social media algorithms – just a physical message delivered straight to ...

Want to drive more traffic and sales to your online store? This essential guide to eCommerce SEO covers everything from keyword research to technical optimisation—helping you rank higher, attract the ...

B2B Digital Marketing Tips from 9-Figure Companies The B2B landscape has changed dramatically. What worked three years ago is practically useless now. I've spent the last 18 months working with ...

Why do specific phrases pop into our minds randomly? Why do we get stuck humming jingles when doing the dishes? What about catchphrases people connect with across the world? This is the domain of ...

This post covers all the tricks and tips for creating a powerful, memorable slogan for your business. Contact Inkbot Design today if you need help! Creating Slogans that stay in the customer's mind is ...

Retro packaging design is making a major comeback these days. Brands are increasingly using elements of nostalgic, vintage package styles to tap into consumers' memories and emotions. This strategic ...

With so many distractions and things competing for our attention, staying focused and accomplishing everything we need to get done can be challenging. However, implementing some simple tips and ...

Focus on these 10 marketing KPIs to significantly improve your ROI. These metrics will help you make data-driven marketing decisions from customer acquisition cost to content marketing performance.

Learn how strategic custom packaging can transform your small business profitability through increased customer loyalty, social sharing, and brand recognition – without breaking the bank. Most small ...